#4: Making Your Weak Position Strong

I think there’s a lot more people who think they know a lot about “negotiation” because they’ve heard a lot about “negotiating” from “negotiators.”

I think there’s far too much mystique associated with the term, that serves only to sell books and courses.

The fact is, I hate the term negotiation, almost never use it, and bristle when I hear it. When someone says “let’s negotiate,” I hear…”let me make you give up something you want.”

I made millions “negotiating.”

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